Mission
Satoyama Jujo opened in 2014 to share the richness of life in Japan’s mountain villages. In 2021, we began The House Collection: a project to preserve traditional homes and connect their future with the communities around them.
Across rural Japan, houses are being left empty, and villages face the challenge of sustaining their way of life. We believe that even one thoughtfully restored house can make a difference. A place to stay can become a source of local pride, a reason for travellers to visit, and a meeting point for people who might otherwise never have met.
Our approach begins with the building itself. We retain its historic character while renewing its foundations, windows and insulation, so that a house built more than a century ago can remain comfortable and useful for the next hundred years. Thoughtfully chosen furniture, carefully planned spaces and concierge support bring the comfort guests expect from a private villa.
Just as important are the people. Local residents are part of the team, welcoming guests in their own clothes, speaking in their own way, and sharing everyday conversation. We value this personal warmth alongside attentive service. At Sen, our second house, which opened in 2023, many guests have returned after discovering what feels to them like a second home.
Some of our most important investment is invisible. Insulation, upgraded windows and renewed foundations make it possible to sit comfortably over dinner in summer and watch falling snow from a warm room in winter. Preserving a house also means making it a pleasure to live in today. We want guests to spend their time enjoying the landscape, the furniture, the food and one another. Rates vary by property, date and number of guests; please see the reservation page for current prices.
We hope your stay gives you a closer connection to this place—its landscape, its food, its history and its people. By choosing The House Collection, you become part of the next chapter in its story.
Creative Director
Toru Iwasa
